Digital Marketing Services
Marketing has changed more in the past 10 years than it had in the previous 100—launching us out of the age of TV spots and print ads and into the age of websites, online video, social media, and Google. Consumers today are connected to the web 24/7—U.S. adults now spend upwards of 6 hours per day consuming digital media, and that doesn’t count those whose jobs are internet-dependent.
How do you turn these online consumers into paying customers? With top-rated internet marketing services from an award-winning online marketing company. Your website is arguably your most important marketing asset and should serve as your 24/7 online sales representative. But how easily can it be found?
Our Internet Marketing Services
So, what exactly is digital marketing, and what are the different types of digital marketing channels? We’re glad you asked. Digital marketing is any type of promotional activity done via the web. This includes anything in our list of marketing services:
DIGITAL COMPETITIVE ANALYSIS
Every successful digital marketing campaign must be data-driven. With a digital competitive analysis from Dazolutions, you'll get a market analysis of your website and three competitors. This provides a clear path to measurably improve your website's SEO and PPC performance and generate more leads and sales.
WEBSITE DESIGN & DEVELOPMENT SERVICES
Your website feeds information to Google and other search engines, making it the foundation of your online presence and search visibility. Dazolutions website design services lay a solid foundation to build your campaigns upon, meet Google's standards for page speed and experience, and convert more site visitors into leads.
PAY-PER-CLICK ADVERTISING (PPC)
Pay-per-click (PPC) advertising is both a short-term and long-term digital marketing strategy to position your company at the top of search engine results. No waiting to grow rankings; you get instant visibility and leads.
REMARKETING ADVERTISING SERVICES (RETARGETING)
Do you ever wonder why after searching for a product online, you seemingly see that product and company everywhere else you browse? That's remarketing in action. Target website visitors who didn't convert and turn them into a paying customer 7, 45, and even 90 days after they visit your website with remarketing advertising.
SOCIAL MEDIA MARKETING
Our team enjoys the challenge of working on uncharted prospects and helps with brainstorming, analysis, and finalizing the solution landscape for web application development.
Frequently Asked Questions
In a nutshell, digital marketing for home service companies—also known as online marketing for home service companies—is an umbrella term for all marketing and engagement activities done through online media channels. The role of digital marketing is to help you get found, get noticed, get leads, and then turn those leads into sales and repeat customers.
About 97% of consumers in the U.S. search the internet to find and hire a home service business. If you want to connect with them and increase leads and sales, you have to meet them where they spend their time—online.
We provide full-suite home service digital marketing, including SEO, website design, PPC, Local Services advertising, social media, email marketing, instant website chat services via Blue Corona Chat, analytics and tracking, OTT advertising, and more.
Most companies will need website design and a customized tracking and analytics integration to lay a rock-solid digital foundation. Then, SEO, PPC, and Local Services advertising are strategically layered into their marketing mix as “core services.” Beyond that, which services are best for your business depends on a few things, including your budget, your goals, your product/service, and your target audience, among other factors.
Depending on the package you choose, marketing services can run anywhere from $3,500 per month up to $10,000 per month. At Dazolutions, every home services digital marketing package is customized to fit our clients’ sales goals, marketing needs, and wants.
Tools & Technologies We Use
